The 32nd Shengfang Home Expo

September 16-18, 2025

China Shengfang International Furniture Expo Center

Deeply cultivate trading platforms and jointly draw a new chapter in the industry. The 32nd China Shengfang International Furniture Expo, themed "Exhibition and Trade Linkage, Shared Future", will be grandly held in Shengfang from September 16th to 18th, 2025.

This exhibition will continue to focus on the core positioning of "building an exhibition and trade trading platform, promoting industry innovation and development", and concentrate on directions such as "design leadership, brand driving, full chain collaboration, and internal and external circulation". It will continue to strengthen the platform aggregation effect and inject surging momentum into the Chinese furniture industry.

Part 1

Autumn Flagship Exhibition

Attend the grand event with over 100000 buyers

The China Shengfang International Furniture Fair is a globally renowned event for the procurement of specialty furniture, playing the role of a new product launch site, a direct procurement warehouse for explosive products, and an industry benchmark. Since 2007, the exhibition has been successfully held for 31 sessions, gathering over 100000 professional buyers each time. Its trade channels cover more than 120 countries and regions worldwide, and it has developed into an important industry platform integrating product trading, new product launches, foreign trade docking, industry communication, and brand incubation.

Part 2

Full chain coverage

Accurately connect diversified needs

This year's Shengfang Home Expo has a super large exhibition area of 500000 square meters, gathering more than 1800 exhibiting companies, covering 80000 single products in 8 major furniture categories, as well as more than 1000 types of raw materials and various mechanical equipment, achieving a full chain supply from raw materials to finished furniture. At the same time, most participating companies adopt a "front store, back factory" model, supporting small batch customized procurement and providing flexible, mature, and complete supporting services to meet the diversified needs of domestic and foreign buyers.

In addition, the planned construction of a live streaming base of over 3000 square meters is about to be presented, relying on the strong production advantages of Shengfang Furniture, to create a product selection center, live streaming center, operation center, training center, etc., realizing comprehensive digital empowerment such as online new product release, exhibition live streaming, live streaming sales, e-commerce operation, etc., and promoting the transformation and upgrading of Shengfang Furniture industry.

Part 3

Business opportunities burst forth here

A one-stop journey of enjoying new things!

As a leading professional furniture exhibition in China, Shengfang Home Expo launches nearly 10000 new products at each session, showcasing the forefront of consumer trends. From the elegant charm of the Song Dynasty and the healing style of cream to the exemplary new Chinese style, the diverse design styles showcase the vitality of industrial innovation; New technologies and materials such as smart furniture, zero formaldehyde rock dining tables, 5D printed rocks, Pruwangsi stone, cave stone countertops, and colorful glass craftsmanship will bring new surprises and experiences.

Part 4

Exhibition x Resonance of Production Areas

Activate brand upgrade with new momentum

The Shengfang Home Expo deeply links industrial clusters and comprehensively showcases the transformation and upgrading achievements from manufacturing system to brand building. The release of the collective trademark "Shengfang Furniture" in 2025 marks the official entry of the entire industry into a new stage of "brand centered". This exhibition will announce the "Shengfang Furniture" group standard, which will further strengthen quality assurance and service efficiency through unified norms and standards, provide higher standard products for the market, enhance brand competitiveness, and accelerate the transformation towards high-end.

Part 5

Exhibition x Global Linkage

Building a platform for foreign trade exchange

To support the internationalization strategy of Shengfang Furniture Industry, this exhibition will continue to upgrade its foreign trade platform functions, invite international buyers with high professionalism and clear procurement needs to attend, accurately match high-quality source manufacturers, and achieve global trade at the doorstep. By building a communication platform of "pre exhibition demand docking - exhibition trade negotiation - post exhibition cooperation", we aim to assist enterprises in efficiently expanding overseas channels, deepening international market layout, and achieving coordinated development of domestic and foreign trade.

Part 6

Exhibition x University Collaboration

Jointly incubate tomorrow's popular products

The "Xingyi Award" Shengfang Furniture Creative Design Competition has been successfully held twice, attracting participation from over a hundred universities and more than a thousand submissions, effectively promoting the industrialization of design results and precise talent matching.

The excellent design works of this competition will be showcased at the exhibition site, which not only provides a practical platform for design talents, but also helps enterprises obtain cutting-edge design resources, promote the value leap of "creativity product product", and accelerate the transformation and upgrading from "Shengfang Manufacturing" to "Shengfang Creation".

Part 7

Creating a 'Quality Price Dual Excellence'

The advantages of industrial clusters are highlighted

With the change of consumer concepts, the market tends to pursue a new standard of "quality and price excellence". This trend highlights the advantages of industrial clusters - through resource sharing, complementary advantages, and collaborative innovation, enterprises can effectively reduce production costs while ensuring production efficiency and product quality. Shengfang Furniture fully leverages the efficiency of industrial clusters, continuously optimizes supply chain costs, adheres to refined production management throughout the entire process, and provides buyers with high-quality and cost-effective products.

Part 8

Realize worry free exhibition browsing throughout the entire process

Focus on the core needs of buyers

Shengfang Home Expo has always been guided by the needs of buyers and provides comprehensive and high-quality services. Starting from today, pre registration in advance can enjoy a free admission discount worth 120 yuan. During the exhibition period, visitors can swipe the QR code/ID card to enter the venue quickly; We will also provide exhibition guides covering exhibition, transportation, travel subsidies, catering, accommodation, tourism, and other aspects, enriching the exhibition content through multiple matrices and dimensions, and providing comprehensive convenience for buyers.