With the global shift towards green, comfortable, intelligent, and personalized furniture consumption, traditional furniture manufacturing is no longer able to meet consumer needs. Shengfang Furniture is guided by market demand and based on "strong manufacturing" of furniture. It fully leverages the leading role of industrial design innovation, gathers industry chain advantages, transforms towards "strong design", and enhances the comprehensive competitiveness and sustainable development of the industry.

From September 7th to 9th, 2024, the 30th China Shengfang International Furniture Expo will shoulder the major mission of "design empowerment, leading demonstration, and radiating drive". With the advantage of the entire industry chain platform, it will enhance the magnetic field of talent attraction and gathering, drive the development of industrial clusters towards branding, internationalization, and high-end with "strong design", and create a world-class design forefront, innovation source, and new product debut show!

As one of the top ten furniture industry clusters in China, Shengfang Furniture's strong industrial chain advantages are driving the accelerated integration of manufacturing and design, promoting the perfect transformation from "furniture manufacturing" to "design intelligent manufacturing". Gathering the advantageous resources of the national furniture industry, Shengfang Furniture has become a comprehensive industry service platform integrating material supply, product design, intelligent manufacturing, data network, and product marketing.

The 30th Shengfang Home Expo focuses on exhibition, trade, and exchange, fully leveraging the influence of the "World Furniture Industry Cluster" and promoting the integrated development of home furnishings, design, and intelligent manufacturing. From dimensions such as new tracks, new driving forces, and new scenarios, connecting various design forces, innovation forces, and maker forces, transforming them into industrial and commercial forces, empowering furniture industry design innovation and digital transformation, and becoming an important breakthrough in driving high-quality development of the industrial chain.

Shengfang Furniture Industry fully leverages the big platform effect, prioritizes talent development, and takes multiple measures to cultivate, introduce, retain, and make good use of talents. It actively explores new models for talent development in the furniture industry, and consolidates talent momentum for the transformation and upgrading of Chinese furniture.

Shengfang International Furniture Expo Center has established a platform for introducing design talents, which is awarded the title of Industry University Research Base by the Bazhou Municipal Government. The platform aims to strengthen the introduction and cultivation of high-end design talents in universities, and achieve in-depth expansion and efficient connection of talent chain, innovation chain, and industry chain. Optimizing the development environment for design talents, the third phase of the Expo City, which serves as an industrial service supporting facility, is about to be put into use. A design research and development center and talent apartments will be established to meet the full cycle and chain needs of design talent development.

The 30th Shengfang Home Expo held the "Lanjing Cup" Leisure Furniture Creative Design Competition, gathering design strength, stimulating innovation vitality, and promoting the integration and development of design talents and industry transformation. In the future, we will hold more design competitions and exchange activities, continuously improve the mechanism for transforming design results, and make Shengfang a place for furniture design talents to exchange, develop, and realize their value.

Product design+brand "is a necessary path for the transformation and upgrading of Chinese furniture. Design is no longer just a display of product appearance and functionality, but more focused on practicality and consumers' pursuit of a better life. At the same time, furniture design endows the industry with innovative spirit and is the foundation for promoting the transformation of Chinese furniture.

The 30th Shengfang Home Expo, with the theme of "Design Empowerment and Value Sharing", focuses on design innovation, cultivates new quality productivity in the furniture industry, promotes industrial branding, intelligence, and green development, and builds the core competitiveness of the global furniture market. At the same time, gather more designers and high-end buyers to participate in the exhibition, create an industry benchmark of "Shengfang Design, Global Release", and build a new exhibition pattern with global influence.

From September 7th to 9th, 2024, the 30th China Shengfang International Furniture Expo will promote the transformation of Shengfang Furniture from strong manufacturing to strong design through new designs, new spaces, full categories, and multi brand upgrades. Starting anew, setting sail again, we sincerely invite global buyers to visit Shengfang!